The EU has introduced a new law regarding online privacy. It is designed to protect the privacy of internet users, increasing online security and data privacy.
Cookies are files, often including unique identifiers, that are sent by web servers to web browsers, and which may then be sent back to the server each time the browser requests a page from the server.
Cookies can be used by web servers to identity and track users as they navigate different pages on a website, and to identify users returning to a website.
Cookies may be either “persistent” cookies or “session” cookies. A persistent cookie consists of a text file sent by a web server to a web browser, which will be stored by the browser and will remain valid until its set expiry date (unless deleted by the user before the expiry date). A session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.
Cookies do not contain any information that personally identifies you, but information that we store about you may be linked, by us, to the information stored in and obtained from cookies.
We use the information we obtain from you for the following purposes:
- to recognise your computer when you visit our website
- to track you as you navigate our website
- to improve the website’s usability
- to analyse the use of our website
Accepting cookies is a condition of using the website, so if you prevent these cookies we can’t guarantee your security or predict how our website will perform during your visit.
You can manage cookies through your web browser settings.
Most browsers allow you to refuse to accept cookies. For example:
In Internet Explorer you can refuse all cookies by clicking “Tools” » “Internet Options” » “Privacy”, and selecting “Block all cookies” using the sliding selector.
In Firefox you can block all cookies by clicking “Tools” » “Options” and check “Tell websites I do not want to be tracked” in the “Privacy” tab.
In Chrome to block cookies go to “Tools” » “Settings” » “Under the Bonnet” » “Content settings…” and select your option in the “Cookies” section.
In Safari you need to select “Edit” » “Preferences” » “Security” and select your option for “Accept cookies”.
Blocking all cookies will, however, have a negative impact upon the usability of this and other websites.
You can also delete cookies already stored on your computer.
In Internet Explorer you need to go to “Tools” » “Internet Options” and select “Delete temporary files” under the “General” tab.
In Firefox, you can delete cookies by going to “Tools” » “Options” and then in the “Privacy” tab “clear your recent history”.
In Chrome to delete cookies go to “Tools” » “Settings” » “Under the Bonnet” » “Content settings…” » “All cookies and site data…” then click “Remove All”.
In Safari you need to select “Edit” » “Preferences” » “Security” » “Show Cookies” and click “Remove All”.
Doing this may have a negative impact on the usability of many websites.
You can find Information on how to disable or enable cookies by visiting www.allaboutcookies.org
Please contact us at BMW Customer Information Centre, Selectapost 51, Sheffield, S97 3FZ or call us on 0800 561 0666 if you want to receive details of the relevant Fraud Prevention Agencies.