MINI UK Product Simplification.
On 10 October 2018, MINI UK announced an all-new trim structure across its entire range of vehicles. Carefully designed to make it easier than ever to choose the perfect MINI for your business, three new styles have been introduced – Classic, Sport and Exclusive, which each include a range of tailored options as standard to match the style you select. Personalisation also remains at the core, with each of the styles further customisable from MINI’s extensive range of exterior, interior, safety and technology options, allowing you to create a car as individual as your business. Each of the styles are detailed below:
Unmistakable and Timeless. This is MINI at its most recognisable. The range starts with Classic, which includes a 6.5” colour infotainment screen, intelligent emergency call, DAB digital radio and Bluetooth connectivity as standard on all models. Standard specification across the range has been enhanced with the introduction of Classic, which now also includes ambient lighting, exterior MINI logo projection and automatic headlights with rain sensor.
Athletic, Inside and Out. Inspired by MINI’s motorsport heritage, the Sport style comes with exclusive John Cooper Works interior and exterior equipment. Sport models includes John Cooper Works Aerodynamic Kit and Spoiler, John Cooper Works Alloy Wheels, Sports Suspension, John Cooper Works Bucket Seats, John Cooper Works Steering Wheel and anthracite interior headliner. Sport models are available in combination with Cooper and Cooper S engines.
Refined and Stylish. Designed for those who crave individuality, the Exclusive trim offers greater personalisation with a refined finish. Exclusive builds on the Classic model specification with upgraded ‘Exclusive’ alloy wheels, chrome line exterior finish, MINI Yours Lounge leather upholstery, MINI Yours leather steering wheel, MINI Yours interior trim and interior chrome line finish. Exclusive models are available in combination with Cooper and Cooper S engines.
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